About us
The OneBigPlanet story
How it all started
OneBigPlanet Corp. is the Intelligent Offer Network providing publishers and developers the ability to monetize their audience with relevant local and national offers. With their proven affiliate tracking technology, they provide access to a vast database of commissionable daily deals and national offers that can be tracked from multiple sources in a single system.
OneBigPlanet’s belief is that successful conversion lies in both having quality offers and consumer relevance based on context, time, interests and medium. The OneBigPlanet database sits on an Offer Relevance Engine that enhances the data available for each offer in order to match it with the right consumer.
Whether you're an online publisher or a mobile developer, OneBigPlanet provides a full suite publishing tools ranging from APIs to customizable widgets, e-mails and deal sites. OneBigPlanet aggregates the best offers from existing deal providers, makes the data highly relevant and then allows publishers to promote these deals in a highly effective and intelligent manner. What sets OneBigPlanet apart is their dedication to creating strategies on a per client basis to ensure optimal revenue potential.
Building the Offer Network
Version 1: The OneBigPlanet platform started off solely as a loyalty platform offering our partners a closed loop environment to offer online affiliate deals enabling partners to increase retention and create another stream of revenue.
Version 2: As the platform matured, OneBigPlanet began to realize how versatile the model was and decided to broaden their offering by including more variety in their offers, richer features, and multiple streams of revenue for partners by offering more commissional content and paid subscription opportunities.
Version 3: As the local web thrust itself upon us, OneBigPlanet knew it had to fully embrace the opportunity that was placed in front of them. Given the platform’s flexibility and versatility, OneBigPlanet was ready to take the step to local. With a clear tangible plan in mind, the OneBigPlanet team went to work and launched their 3rd version of the platform offering advertising partners 2 ways to acquire and manage local deals with multiple publishing options to distribute offers.
Version 4: With the onset of over 600 daily deals sites, OneBigPlanet knew that consumers would soon come to a point where they were overwhelmed with the number of deals they're receiving on a daily basis. As such, OneBigPlanet built an intelligent offer network that improves offer data allowing publishers to distribute relevant offers to their audience based on location, time, interests and medium. Understanding that there is no one-size-fits-all solution, OneBigPlanet provides their publishers with flexible online and mobile publishing tools to reach their audience in any context.
The Team
In addition to hiring some of the most talented technology experts around, OneBigPlanet is proud to have in house a team of executives specializing in business development, merchandising, large-scale development, direct and corporate marketing, design, plus research & development personnel.
more…The Product
With initial funding of $1M with Eric and seed investors, $3M dollar investment from Propulsion Ventures, and another $3M in other investments, moving from a clear vision to a working model, OneBigPlanet has expanded its technology platform in 3 phases to today enjoy one of the most comprehensive and customizable deal platform focused heavily on local deals.
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